Discussing Road Accidents in Malaysia Essay Example for Free

Discussing Road Accidents in Malaysia Essay Road accidents are global tragedies with an ever-raising trend. In Malaysia, it represents a major public problem because of the high number of victims involved and also the seriousness of the consequences for the victim themselves and to their families. Accidents are generally classified as single vehicle accidents in which the vehicle is either colliding with fixed objects or with pedestrians Besides that, the vehicle may fall in a ditch and multiple vehicle accidents in which two or more than two vehicle can either collide head–on. The increase of road accident is closely linked with the rapid growth of population, economic development, industrialization and motorization encountered by the country. It continues to be a growing concern to all those who uses the roads. Every year, road accidents in Malaysia are becoming more and more common in today’s society and it contributes to a significant number of deaths as the result. Although the police have already taken action to prevent the accidents, it is still raising day by day. Based on statistics, road accidents mostly occur during festive days such as Hari Raya, Chinese New Year, Deepavali and so on. They are travelling a long distance for purpose to go back their hometown to celebrate with their relatives. There are a few reasons why accidents happen in Malaysia. Firstly, road accidents happen because of speeding. For example, many teenagers in Malaysia like to drive with a sense of speed. They drive recklessly and love to ignore the speed limit. Even though our government has put up signboards on roads and highways, they seem to ignore these signs. These actions not only endanger their lives but it also endangers the lives of other road users. Secondly, accidents happen when the drivers are in a drunken condition. After getting drunk, they do not realize that they are actually driving very fast because they are influenced by alcohol. They lose the ability to focus and drive properly when drunk. So, they would get in trouble and get involved in an accident. It is a very dangerous action and is one of the top causes of accidents in Malaysia. Thirdly, Malaysia has a lot of road users that are not responsible. They do not care about the rules that are provided; they just ignore them for the sake of being comfortable. They are careless and make unnecessary mistakes such as falling asleep at the wheel, unsafe overtaking, not stop at the red traffic light and other common disregards of road rules. Distractions are also linked to driver error because accidents can occur when the driver is distracted, which includes texting while driving. As a conclusion, there are a lot of causes of road accidents but the main cause of road accidents occur because of the driver’s behaviour. As a driver, we need to take responsibility for what we have done. Refrain from doing actions that might cause accidents to occur or injure other person; on phone while driving, drunk driving and so on. These actions are really dangerous if we do it when driving because we cannot control the car well. Remember that our family members are always worried about us and care about us. There are no people who are wishing to get involved in a road accident. It is really a tragedy; it makes a lot of people lose their family members. Besides that, all Malaysians should be cooperating to reduce the number of road accidents. Whenever you think that this isn’t achievable, remember our slogan â€Å"Malaysia Boleh†.

Captain Picard: Is He a Good Leader? Essays -- Star Trek Essays Papers

Captain Picard: Is He a Good Leader? In Star Trek the Next Generation : "The Defector," does Captain Picard prove himself to be a good leader? In trying to answer this question, I thought "Well, what makes a good leader? Who do we (the general public) consider to be good leaders?" The most obvious choices popped into my head: President of the United States, Congress Representatives, CEO's of large companies. But after considering these leaders, I did not see how Picard compared to them. After all, he is the Captain of the Enterprise, a military space ship. I guess that makes him more of a Colin Powell type-a U.S. military officer of the highest ranking. It makes sense that U.S. military officers are considered to be good leaders. But, does Picard (as a military officer himself) measure up to the standards of a U.S. military officer? Well, what are the standards of a U.S. military officer? I mean, what characteristics must a person posses in order to reach the level of Colin Powell? I am certain that there are more than a few characteristics one must exhibit in order to become an officer in the U.S. military (not just anyone can be an officer, you know), but the three that I find the most essential are: a person must be able to think rationally in the time of a crisis; a person must display determination and confidence when confronting a crisis; a person must keep in mind those who depend on the decisions he or she is making. If someone possesses these three abilities, I think the person can be considered a good leader. In "The Defector," Captain Picard faces a crisis similar to one a U.S. military officer may face (of course, science fictional war and real-life being understood as two separate occurrences). A Romulan ... ...hat the Federation can definitely depend on to make the right decisions in the time of any crisis. He is a man of rationality, confidence and determination, and understanding of others who depend on him; he is a good leader. That is a fact that cannot be second guessed. Works Cited Star Trek The Next Generation: "The Defector. Videotape. Dir. Robert Scheerer. With Patrick Stewart, Jonathan Frakes, Levar Burton, Michael Dorn, Gates McFadden, Marina Sirtis, Brent Spiner, and Wil Wheaton. Paramount Pictures, 1990. 46 min. Lynch, Timothy. The Defector: a Synopsis and Review. n. pag. Online. Internet. 15 January, 1995. Available : http://cruciform.cid.com./~werdna/sttng/tlynch/defector.rev.html. Shakespeare, William. Henry V. n. pag. Online. Internet. Available: gopher://spinaltap.micro.umn.edu:70/11/Ebooks/By%20Title/shake/ Histories/King%20Henry%20V

Key Factors of Consumer Behaviour Essay

1. Discuss and explain the key factors influencing consumer behaviour. Why must organisations understand consumer behaviour in order to optimise sales? â€Å"Marketing is the activity, set of institutions and processes for creating communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large† (AMA, 2007). â€Å"Consumer behaviour is the judgment of final consumers individuals and households who buy goods and services for personal consumption† (Kotler et al., 1999) There are four key factors influencing consumer behaviour. They are social, cultural, personal and psychological factors. Consumer may tends to change their buying behaviour according to these factors. Cultural factors are described as people who react particular way regard to religion reason. Different culture response differently, how people behave with their buying decision. for instance in Myanmar, majority of people do not have a habit of doing sport or using supplement for diet purposes. In United Kingdom, on the other hand, groups of men and women tend to emphasis on sport and taking supplement. As a supplement business prospective, they should not supply their product or sell in Myanmar. Social factors are mainly influenced by family, close friend and personal attitude. They are also known as ‘reference group’. Reference group are important as the product are satisfied for their needs, the message with forward to another person which is also known as â€Å"word of mouth†. The communication is powerful because we trust our friends’ and colleagues’ opinions. For example, majority of wealthy people do not buy a Primark product, simple because of their status, they should be buying much more expensive product such as Gucci and Chanel. If they do consumer Primark product their friend may talk behind their back which affect the status. After taking cultural and social factors into consideration, the next things people naturally put things into account is personal factors. personal factors can be defined as a belief in which a person think the particular brand is valued to them. Personal factors consists of buyer’s age, occupation, economic situation and lifestyle. Depending on human life cycle, buyers’ decision making is changing in different stages. Therefore, marketer often segment the market and target the consumer life stages. As an example, it is an inappropriate for the marketer to sell Samsung latest smart phone to senior citizen, they may only want to use simple keypad phone. In term of occupation, people are concerning about their status and image in their society. The products that they consume are crucial to his or her status. Psychological factors include belief, interest and motivation. Everyone has their own belief in different way. Often majority of people are bias when buying a particular brand. There is no right or wrong answer, in fact, people learnt from past experience whether the brand had met their needs or how they perceived the brand . For example, Iphone 5, more and more people are getting the new Iphone 5, not because it is very special. In fact Samsung s3, has better functionality than Iphone but still people buys it. This shows people value the brand of Apple and how they perceived the brand. Motivation factors are another factor that consumer think before they buy. According to Maslow theory, different people has different needs. So, marketer should know how to segment the market and target the right person to maximise sales. In summary, organisation should consider how consumer behave for certain product by looking at these four factors. furthermore, communicating with consumer are crucial to the market as they sent the message the consumer about the product’s feature. Therefore, marketer has to be segment the market and target the right consumer to deliver the message across.

The Phobia of Social Anxiety - 1435 Words

Social Anxiety also known as Social phobia was finally added to the list of anxiety disorders in the year of 1986. Social Anxiety Disorder has the earliest onset of almost any mental disorder. Jaret, Peter by definition is â€Å"the fear of interaction with other people that brings on self-consciousness, feelings of being negatively judged and evaluated, and, as a result, leads to avoidance.† Before it became known as a phobia or an anxiety disorder it was known as a personality disorder. There are many different signs and symptoms of this disorder and they look a lot like being shy except these are much worse. These symptoms are both seen and unseen but many patients are misunderstood to be just shy rather than having an actual disorder. (Schrof, Joannie M., and Stacey Schultz.) Social Anxiety can be broken down into two different types, generalized and non-generalized. When a person has generalized social anxiety that person fears judgement and will avoid most or almost all social situations. When a person has non-generalized social anxiety he or she won’t be as anxious as a person who has generalized social anxiety but they will still have fear of judgement and will avoid those certain situations that they do not like or feel safe in such as public speaking or using the public restroom. Adding onto generalized and non-generalized, there are also different levels of shy that doctors go by but for everyone else they only go by what society says is normal. Now there’s some whoShow MoreRelatedSocial Phobia And Social Anxiety Disorder Essay1730 Words   |  7 PagesSocial Phobia, also called social anxiety disorder (SAD), is one of the most common, but misconstrued mental health problems in society. According to the Anxiety and Depression Associa tion of America (ADAA), over 15 million adults suffer from the disorder. First appearing in the DSM-III as Social Phobia, and later in the DSM-IV as Social Anxiety Disorder, this newly established disorder denotes afflicting stress and anxiety associated with social situations (Zakri 677). According to James W. JeffersonRead MoreSocial Phobia Or Social Anxiety Disorder1003 Words   |  5 PagesSocial phobia or social anxiety disorder (SAD), and Avoidant personality disorder (AVPD) are both characterized by having significant interference in social situations. This essay will focus on a cognitive view to explain the similarities and differences between them. Lifetime prevalence of SAD fall between 5%-13% (Furmark, 2002; Grant et al., 2005), and 0.5%-5% for AVPD (Torgersen, Kringlen, Cramer, 2001; and Grant, Stinson, Dawson, Chou, Ruan, 2005) (as cited in Hummelen, Wilberg, PedersonRead MoreSocial Anxiety Disorder ( Social Phobia )1823 Words   |  8 Pagesjust being shy. If a child is avoiding social interaction or staying in a quiet place to escape embarrassment, they might be experiencing Social Anxiety Disorder. Other symptoms of Social Anxiety Disorder are sweating, has a racing heart, has shortness of breath, or being scared of other people that may be thinking about you being nervous then that child might be experiencing Social Anxiety Disorder. Social Anxiety Disorder, also known as Social Phobia, is a disorder that people generally experienceRead MoreSocial Anxiety Disorder And Social Phobia1803 Words   |  8 Pages Social anxiety disorder or social phobia, is can be progressively debilitating condition which may affect i ndividuals for the duration of their lives and with low rates of recovery among patients (Chartier, Hazen, Stein, M.B, 1998). Studies have shown that the disorder has an early onset with symptoms manifesting on average at age 16 in most adolescents. Social anxiety disorder features intense feelings of irrational fear of possible embarrassment and scrutiny of others during social situationsRead MoreSocial Anxiety Disorder : Social Phobia Disorder1654 Words   |  7 PagesSocial anxiety is â€Å"a fear of humiliation or of being judged by others, and an avoidance of social situations where attention centers on the individual† (Martis). According to the Social Anxiety Institute, social anxiety has become the third largest psychological disorder, following depression and alcoholism (Richards). Commonly, victims of this social phobia have problems pursuing social environments, interactions, and relationships (â€Å"Social Anxiety Disorder†). The failure to fulfill daily r equirementsRead MoreSocial Phobia Disorder And Social Anxiety Disorder Essay809 Words   |  4 Pagesuncomfortable events that include social interaction. Nerves can sometimes trigger anxiety during classroom interactions, job interviews, or other social events. It is almost normal to stand in front of a crowd and feel like you’re being judged constantly and tremble. There is a major difference between nerves and an anxiety disorder. When someone sufferers with social anxiety, they normally avoid situations that allow them to feel judged by others. I believe that social phobia can be resolved in some individualsRead MoreSocial anxiety (or social phobia) is a disorder that alienates people and causes them to avoid600 Words   |  3 PagesSocial anxiety (or social phobia) is a disorder that alienates people and causes them to avoid social situations at all costs. It is described by the National Institute of Mental Health as â€Å"a strong fear of being judged by others and o f being embarrassed (NIMH).† This means that people with this disorder have a fear of people’s thoughts and as a result will try to isolate themselves from others. Social anxiety has a very large limit as to the things that can trigger it. It can go from the simplestRead MoreCase Study : The Social Anxiety Or Phobia Can Be Defined As An Excessive Fear Of Social Situations1079 Words   |  5 PagesStudy 1: Marla Marla is a 24-year-old woman who recently graduated from college and began a new job at an advertising firm. She suffers from extreme fear of social situations. In college, she avoided parties and large gatherings and tended to keep to herself. Now that she is working, it is becoming increasingly difficult for her to avoid social situations. Her boss and co-workers expect her to attend office functions and client parties as networking is a large part of the job. Marla is very artisticRead MoreEssay on Social Phobia Disorder1149 Words   |  5 PagesSocial Phobia Social phobia is a kind of disorder, which involves fear regarding societal situations and accomplishable destructive criticism. Social phobia is the greatest general psychiatric problem in epidemiological examination, with estimation of life time occurrence in western circle as more as 16%. Common phobia generally come out in adolescence and is associated with deep distress, destruction and comorbid problem. Females in clinical trials are higher possible than males to social anxietyRead MoreThe History of Phobias Essay1117 Words   |  5 PagesPhobias have been in existence for many years. Phobias date back to the works of Hippocrates, a prehistoric Greek physician (Korgeski, 2009). The works of Hippocrates are still debated today. In The Seventh Book of Epidemics, one of the publications by Hippocrates, he studied an individual and he interpreted a condition that the person portrayed. The results of the observation were that the individual was petrified of the sound of a flute, i f he wasn’t intoxicated. He noticed the individual was